Russian designer Gosha Rubchinskiy kicked off Mercedes-Benz Vogue Week Tbilisi with a chat on the abandoned swimming pool turned nightclub Bassiani. The occasion began with a video recording of his Fall 2018 present through which his runway fashions defined who and the place they had been from. Subsequent, the designer gave a low-key speech in Russian on matters starting from his namesake label (which he lately introduced he would cease exhibiting) to the cycles of artwork. Afterward, there was a quick panel, the themes of which included style’s energy to unite, Rubchinskiy’s skate store in Moscow, and the way he met Adrian Joffe of Comme des Garçons and Dover Road Market.
Right here, a number of takeaways, translated from the Russian.
Gosha Rubchinskiy thinks avenue style is the brand new wave of uniting youth.
“We live in such a time when politics is everything we hear and see in the news, and it has the goal to separate a whole country and people from each other. So, artists must try to find a way to connect people across the world. At one time, everyone was united by rock music or film, and then hip-hop music, and now it is fashion for the youth: street fashion. I think that young people are pulled toward clothes. At one time, 20 years ago, they stood in lines at music stores, waiting for a new release of songs of their favorite group, and now they are waiting for a new release of sneakers or a new collection of their favorite brand. People have a longing for a need to stand in line and meet one another and the occasion for that today is clothing. I think that this situation may be used to unite people.”
He’s by no means considered himself as a designer, however relatively as an artist.
“I don’t believe I’m a designer. I am more likely to tell you a ‘history.’ If you have something to share, you may do this through different ways and creating a collection is just one way of sharing your thoughts and ideas. It is interesting to work with photographs and different projects. In principle, this project Gosha Rubchinskiy, which started 10 years ago that we stopped this year, was also an art project.”
The thought to finish the model Gosha Rubchinskiy is a bit existential.
“Every idea has a time and what I wanted to express, I expressed it. I believe that in the state that [Gosha Rubchinskiy] exists, it is a good condition to end this history and start a new one.”
When Rubchinskiy first met Adrian Joffe at dinner, he had no thought who he was.
“It was a historical past of friendship. I met Adrian Joffe, the husband of Rei Kawakubo and the pinnacle of Comme des Garçons, at a dinner of buddies. I completely didn’t know who he was. He requested me what I did and I stated I used to be attempting to make garments, ‘trying’ as a result of it isn’t really easy to make garments in Russia. He stated, ‘I am also connected with fashion and that it would be interesting to see what sort of collection you are doing. Let’s meet tomorrow and you’ll present me one thing.’ We met the subsequent day and I confirmed him video and images of what we did, and he stated, ‘We have a store in London and we can try to sell your things in our store.’ I believed, Let’s attempt to sew some extra. We despatched the garments from Moscow to London by way of Serbia. Then, when the gathering reached London, it offered inside every week. The cash that we made went to logistics. So, when Adrian requested me the query if there have been extra garments to promote, I stated, sadly not, and there wouldn’t be any extra, since I’m not . So, we thought [about] what to do. And Adrian determined to work collectively and we’d attempt to sew the gathering ourselves to attempt to see what would occur. And with little steps, right here we at the moment are.”
Rubchinskiy has a brick-and-mortar plan for his native Moscow.
“We are opening a skate shop in Moscow. It will be a type of place where kids can buy a skateboard, gather, and talk with one another.”
His recommendation for younger designers has nothing to do with following hype or tendencies, however relatively with sharing a considerate historical past.
“You need to find within yourself what you want to say to people and that’s not just in creating clothing or design but in principle. If you want to do something, you need to understand what you want to say because when it comes down to it, people buy not clothes but a history. You can buy a white shirt anywhere. If you want to create your own brand, you need to understand what it’s about. What kind of song do you want to sing? Of course, if this song is talented and is attractive, people will love it and will sing with you.”
There’s actually nothing to say about that Kanye West tattoo.
“It was drawn by Valentin [Fufaev]. I think it is better to ask Kanye West.”